LONDON: 2015 Mazda MX-5 will come in two versions, one with a 1.5 liter engine and one with a 2.0 liter one. Mazda are learning, and they’re learning fast – people have been complaining about the accessibility of some of their models, and the company is now rumored to be seriously adjusting their views on pricing behind the scenes. And judging by a recent revelation by the company about the MX-5, this might just be true.
Martin Benders, who currently heads Mazda Australia, was talking to Car Advice last week, and he revealed that the company is trying to make the MX-5 more attractively priced, as they want to bring in larger numbers of younger buyers, competing with the Toyota 86 and Subaru BRZ. According to him, the company has seen the clear potential for this market, watching releases made by their competitors, and they’re ready to adjust their own pricing in order to remain competitive and offer customers something equally attractive.
Additionally, it’s been confirmed that the Both will be available in Australia, and the company is apparently hoping to secure a serious portion of that market for themselves. Of course, knowing how popular certain brands are locally, this might prove a bit challenging, but Mazda is also not an inexperienced company.
