MILAN: Lamborghini decided to enter the luxury SUV market and signed a deal to produce the new vehicle in Italy after receiving more than $87 million in government incentives.
Lamborghini CEO Stephan Winkelmann said at the signing ceremony in Rome with Premier Matteo Renzi that the Italian package “was the most competitive and won” against a rival bid from Slovakia.
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The deal is expected to create 500 jobs at Lamborghini’s Sant’Agata factory near Bologna, reinforcing the country’s long-suffering auto sector.
The Urus SUV is expected to enter the market in 2018.
