KARACHI: Atlas Honda Limited will invest $100 million in expanding its motorcycle operations in Pakistan.
The Board of Directors of Atlas Honda Limited, a joint venture of Atlas Group and Honda Motor Company, approved a three year expansion plan to double the installed capacity of its Sheikhupura factory, near Lahore, from the existing 0.6 million to over 1.2 million units per annum. In this regard, an investment of around $50 million will be made directly by Atlas Honda, whereas $30 million will be invested by Atlas Honda’s associated companies and a further $20 million by the company’s parts suppliers to expand their own respective facilities.
The first motorcycle is expected to roll off the new line by the beginning of October 2016. The expansion will lead to the generation of 1,800 direct jobs and a further 5,000 jobs at its associate companies and part manufacturing partners.
Atlas Honda Limited, established in 1963, currently has two production plants – one in Karachi and the second near Lahore. The Company is the largest manufacturing and marketing company for the sale of motorcycles in Pakistan. After the expansion, the combined assembly capacity of the company will rise to above 1.3 million units a year.





