RIYADH: Tata Motors launched its World Smart Truck brand – The Tata PRIMA, in the Kingdom of Saudi Arabia (KSA). A next-generation range of heavy-duty commercial vehicles from Tata Motors, the Tata PRIMA will set new benchmarks in styling and features, with a combination of power, world-class performance, fuel efficiency, superior technology and safety, uncompromisingly built for long-distance and long hours of transportation. Developed with Tata Motors subsidiary – Tata Daewoo Commercial Vehicles (TDCV), the Tata PRIMA range is designed and developed with technical inputs from across the world, hence is also referred to as the ‘World-Smart Truck’ from Tata Motors. The Tata PRIMA is based on an Italian cab design, with engine technology from the US, gearbox expertise from the US and Germany, chassis frame know-how from Mexico and sheet metal dies from Japan and Korea, combined with Swedish precision on a robotic weld line.
Tata Motors today unveiled two new PRIMA heavy-duty trucks in Saudi Arabia – the PRIMA 4438.S (4X2) tractor head and the PRIMA 4038.K (6X4) Construction tipper, with KSA dealer-partner – Manahil International Company, a unit of Mohamed Yousuf Naghi & Brothers group (MYNM). The Tata PRIMA 4438.S (4X2) is 44 Tonner tractor head from Tata Motors, powered by a 380 HP Cummins Engine, with a 9-speed Eaton transmission. The vehicle suitable for multiple applications like General Cargo: Container/Refer Van/Car Carriers, Industrial: Cement/Steel/Machinery Movement, Construction: Tip Trailers/Bulkers etc.
