NEW DELHI: Now it is easy to register complaints against misleading advertisements as the Advertising Standard Council of India has launched mobile app for this purpose.
Pegged as India’s first consumer complaint mobile app, the ‘ASCIonline’ app is currently available on Android and iOS platforms.
Narendra Ambwani, ASCI chairman, said the app will ease access for lodging complaints.
“Today, mobiles devices are more widely used compared to desktops. With growing use of Smartphones, consumers want apps to put power of doing transactions in their pocket. ‘ASCIonline Mobile App’ is consumer friendly and can be freely downloaded,” Ambwani said.
“It will be very useful as one can track the status of the complaints which he or she registered on our portal with the help of the app,” he said.
The app enables consumers to lodge complaints by simply providing advertisement details and the objection to the particular ad.
Other features include checking history of previously registered complaints, tracking status of complaints, managing profile and push notifications.
