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Home Science & Technology Technology

Attracting users to Hangouts: Microsoft blocks Outlook integration with Google Talk in tit-for-tat response

byCustoms Today Report
28/02/2015
in Technology
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LONDON: Microsoft announced that users of its popular online email website Outlook.com would no longer be able to enjoy integration with Google Talk, reported TheRegister.Co.UK.

In making the announcement, the software giant placed the blame squarely on Google for deprecating support for Outlook. Truth be told, Microsoft has a point. On February 17, Google informed it users that Google Talk would deprecate native support for Outlook as of the 23rd. At the same time, Google stated that third party applications having hooks into Outlook.com would continue to work.

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Nevertheless, Microsoft said that Google’s abandonment of support for the extensible messaging and presence protocol (XMPP) necessitated the move to no longer support Google’s messaging service. Google itself in transitioning away users of Google Talk to Hangouts – an app that runs inside of the Chrome browser.

Quite likely, Google is attempting to solidify the rise Chrome at precisely the time that it has become the number two most widely used browser. Rivals Firefox, Opera, and Internet Explore have been experiencing a steady decline in their user base.

In fact, Microsoft will be abandoning Internet Explore in favor of their new browser “Spartan” which is part of the Windows 10 platform. Microsoft hopes that Spartan’s add-on features will attract a generation of developers to write apps for the browser much as is done with Chrome.

What has some people perplexed is that Microsoft also dropped support for Facebook Messenger at the same time. Messenger continues to support the XMPP protocol. Currently, half a billion people user Facebook Messenger. What is clear is that Microsoft is encouraging Outlook.com users to adopt Skype, which they own, as an alternative to Google Talk and Messenger.

Microsoft expressed their confidence that users will find Skype to be an excellent alternative. Skype has been growing briskly since Microsoft purchased it 3.5 years ago for 8.5B USD.

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