ISLAMABAD: The country’s top tax collecting organization – Federal Board of Revenue (FBR) – on Wednesday hosted competitive-presentations by as many as 21 advertising agencies for the purpose of hiring the future publicizing client.
FBR’s Member Facilitation and Taxpayers Education (FATE) Nadeem Dar, and Member Inland Revenue-Policy, Shahid Hussain Asad, observed competitive presentations along with representatives of Press Information Department. The day long competitive presentations were held at Board’s headquarters. The final decision regarding selection of new advertising agency would be made with consent of FBR Chairman, Tariq Bajwa.
Sources told Customs Today, a two year contract would be signed with the selected advertising agency/agencies. The agency/agencies would assist in undertaking future advertisements which cost millions of rupees. The new client would also administer public awareness campaigns as per demand of the Board.
