ISLAMABAD: Abdul Rauf Alam, the president of the Federation of Pakistan Chamber of Commerce and Industry (FPCCI), has appointed Atiqa Odho as chairperson of “the FPCCI Standing Committee on Production and Entertainment” for 2016 in view of increasing business development (film, television, theater, radio and entertainment) in Pakistan.
The purpose of the said committee is to help facilitate networking between trade partners and the business community at large. The other objective of this committee is to encourage on ground seminars, workshops and conferences related to the trade to narrow the gap between various sectors as well as encourage international partnerships.
Ms. Atiqa Odho has thirty years of extensive experience in on-and-off-screen projects. She is also the former chairperson of the (UPA) United Producers Association of Pakistan. Being a renowned media personality, she has been contributing her time and experience to facilitate better business practices among her trade throughout her career and is looking forward to serving her trade and nation further through the FPCCI. The said committee shall consist of stakeholders from all over Pakistan for the sake of national representation. All plans shall be regularly shared with relevant trade and media partners as well as with national and international press.
