LAHORE: Honda Atlas on Thursday introduced a new model without raising its price.
The new model was launched under the slogan “So Much More for Nothing More”.
The launching ceremony was held at the Royal Palm Country Club. Honda Atlas Cars President Takeharu Aoki said, “We are delighted to launch the evolved Honda City and Aspire in the Pakistani market without raising its prices.”
He added that more exciting and satisfying news was that the company was launching the new and evolved model without raising a single penny which reflected the constant efforts that Honda Atlas has been taking to ensure that Honda remained the most preferred and luxurious choice for the Pakistani car users.
Briefing on the occasion, the senior general manager sales and marketing said that new features like chrome grill, new bumper, elegant rare lights, integrated tuner, keyless entry and side mirrors turn indicators have been added.
According to Honda Atlas, customers have reposed their confidence in Honda by declaring Honda a unique and high-quality brand and most fuel efficient car.
By introducing the new and evolved Honda City and Aspire, it claimed that Honda realises the need to bring a refreshed model to give a new feel to customers with no price increase.