BERLIN – Syed Hasan Javed, the ambassador of Pakistan to Germany, opened Pakistan Pavilion at International Trade Fair of Fresh Fruits and Vegetables, “Fruit Logistica 2015”.
Portugal Fresh revealed the volume of fresh produce exported from the southern European country increased 26 percent over the past three years, from 780 million Euros in 2010 to 983 million Euros in 2013. Portugal Fresh is the trade association of fruit, vegetable and flower exporters, show that the country is gaining global market shares with high-quality products sold at competitive prices.
Javed Mr said that the quality and nutrition value of Pakistani agri-products was quite good and meets the international standards but there was a need to introduce latest techniques and technologies in the fruit and vegetable processing field to make them disease-free and increase their shelf life.
He was informed by the representatives of the Pakistan Fruit and Vegetable Marketing Association that the quality of Pakistani products had been improved as the latest technologies in the field of fruit and vegetable processing was being applied as well value-added products had been introduced resulting in substantial increase in their export over the years.
Fruit Logistica Trade Fair provides a platform for business networking to importers and exporters, Fruit & Vegetable producers, Wholesalers & Retailers, Packaging and Handling Specialists, and Transport & Logistic Specialists from all over the world.