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Rice export may touch $4b target if serious efforts made: President Mamnoon

byCustoms Today Report
01/04/2015
in Business
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ISLAMABAD: President Mamnoon Hussain has said if serious efforts are made, Pakistan can achieve the rice export target of $4 billion per annum.

He was addressing the 7th Export Trophy Awards of the Rice Exporters Association of Pakistan (REAP). He said that understanding of current trends and use of latest technology keeping in view the market demand are the pre-requisites for realising the true trade potential.

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The president said that the exporters should fully exploit the opportunities in international markets as per their true potential, suggesting that besides Europe and the US, they should also focus on Far Eastern and Central Asian markets.

Mamnooon also called for establishing more institutions of research and development for the guidance of people in different fields and stressed the importance of concerted efforts to make them more effective. The president said the Pakistan-China Economic Corridor would enhance the importance of this region and transform Pakistan into a hub of regional trade activities.

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