ISLAMABAD: The Competition Commission of Pakistan (CCP) imposing Rs1 million penalty on a paint company, Jotun Pakistan (Pvt) Limited, for violation of Section 10 of the Competition Act, 2010, while advertising its products.
The order was passed by a bench comprising CCP members Mueen Batlay, Dr Shahzad Ansar and Ikram ul Haque Qureshi.
The CCP initiated an inquiry after receiving complaints from Akzo Nobel Pakistan and Diamond Paint Industries alleging that Jotun was running a deceptive marketing campaign for its paint products in which it claimed to be ‘No. 1 Paint’ without having reasonable basis. The CCP’s inquiry report found that the claim “No. 1 Paint” publicised by Jotun in its marketing campaign was prima facie in violation of Section 10 of the Competition Act, 2010.