BERLIN: Kickstarter, the world’s largest crowd funding platform for creative projects and inventions, is about to tap into Europe’s largest economy when it goes live in Germany on May 12.
Last November, Kickstarter expanded into Ireland, Sweden, Denmark and Norway, but the American-based company has higher expectations for its entry into the German market this month.
In a recent blog post announcing the expansion, Kickstarter pointed to an already high demand for the site, claiming that Germans have already been finding ways to start up successful campaigns in countries that had the service already, including putting a photo exhibit on the Berlin Wall, creating new movies, cookbooks, typefaces as well as funding the world’s largest marble shoot.
Despite the cited demand, Kickstarter will be entering a market with established competition though, including Startnext and Companisto, and some of the sites offer something the U.S. company does not… equity-based investments instead of relying solely on rewards.
