ISLAMABAD: World Tourism Day will be marked across the country, like other parts of the world, on September 27 under this year’s theme of ‘Accessible tourism for all’.
The day would be celebrated at all Pakistan Tourism Development Corporation (PTDC) hotels, motels and its regional offices in all Provincial Headquarters. For the past 35 years, the United Nations World Tourism Organization (UNWTO) has celebrated World Tourism Day on September 27.
This day celebrates the importance of the tourism industry, one of the fastest growing economic sectors in the world, and how it positively affects the global community. The day marks the end of the high tourist season in the northern hemisphere and the beginning of the tourist season in the southern hemisphere. Ever since its inception, World Tourism Day is celebrated to foster awareness among the international community of the importance of tourism and its social, cultural, political and economic values.
As the official day set aside in the United Nations Calendar the celebration seeks to highlight tourism potential to contribute to reaching the Sustainable Development Goals (SDGs), addressing some of the most pressing challenges society is faced with today.
