LONDON: Apple Inc successfully registered one million credit cards in three days when Apple Pay launched earlier this year.
The mobile payment solution has been praised by analysts and security experts ever since it debuted. Their views could change now that hackers have found a simple way to steal an individual’s fingerprints. Their technique could impact Touch ID, which is used to authenticate Apple Pay on the iPhone 6 and 6 Plus.In the meantime, Apple is following through with its plan to expand worldwide. Apple Pay will arrive in the United Kingdom in 2015. The service will also be added to Chevron Corporation gas pumps early next year. Chevron’s store locator indicates that some stations have already added Apple Pay support.
Consumers won’t actually adopt [a mobile payment solution] unless you’re actually making it easier on them,” Zach Goldstein, founder and CEO of Thanx (a loyalty and retention marketing company), told Benzinga. His company developed the first rewards program supported by Apple Pay.
The challenge that mobile payments have had is that the credit card is not all that hard,” Goldstein added. “It’s actually pretty straightforward to whip out your card and pay. We haven’t seen anything yet that truly makes that experience easier.
